Sonia was born and raised in sunny California. She worked as a leader in a customer service call center for 19 years and found herself at a cross roads in her profession when she was laid off due to a company merger. The lay off was a blessing in disguise for Sonia and a much needed change in pace in her career.
As Jorge began to prepare for the next big step in his career with the opening of his new salon, he trusted in his long time friend, Sonia, and hired her as his business manager in January of 2019. Sonia has worn many hats in assisting with recruiting, business operations, and financial planning.
Sonia brings 25 + years of customer service, leadership, and business operations experience to her role as salon manager.